Monday, August 18, 2014

REDESIGN OF PETRONAS LOGO

  • Normal Petronas basic structure is geometric, embodying metaphoric and alpha glyph nuances of an oil drop and a typography 'P', the latter being evident in the triangle assigned at the top right corner. 
  • The triangle is also an essential element to define directional movement and dynamism.
  • In my logo there are three triangle top which represents Malays, Indians and Chinese.
  • The flame represents the petroleum gas which helps in combustion.
  • The Corporate Color chosen for the Logo is Emerald Green, an obvious reference to the sea from where oil and gas are drilled. I wanted to maintain that color because like i said it represents the Sea and ocean. 

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